Sierra Sotheby’s International Realty will break ground on a brand-new office building at The Rock in Truckee this month.
Designed by MWA Architecture, the space includes room for an additional tenant plus dedicated parking, outdoor seating and views of the Ponderosa Golf Course. While the building’s primary tenant will be Sierra Sotheby’s International Realty, an adjacent space will be for a coffee shop with a sizable outdoor patio.
“The office is designed to maximize user comfort with extensive natural daylight that will provide not only an abundance of solar gain in the winter and sun mitigation in summer, but also amazing views of the Carson Range with its famous Alpen glow and panoramic views of the golf course,” said Kurt Reinkens, principal, president and CEO of MWA.
The design will complement the existing award-winning architecture of The Rock while offering a mountain modern representation. “The Rock currently has an eclectic collection of Sierra design vernacular,” says Reinkens. “This project has more of a mid-century modern reference with an industrial juxtaposition.”
According to Camille Duvall, vice president of Sierra Sotheby’s International Realty, the new building will replace their existing office in Tahoe Donner. “We’ve simply outgrown our space at Tahoe Donner,” says Duvall. “After an exhaustive search for bigger and more modern space that aligns with our luxury brand, our decision to build made sense. We feel good about being able to control the conversation about who we are as a brand and where we want to be.”
The new office location will better accommodate the luxury brand’s growth in the market and benefit clients across all the Truckee neighborhoods served by offering a more accessible, modern and eco-friendly space.
“In today’s online real estate climate, sellers are choosing a brokerage based on their ability to reach outside of the local MLS and expose their property to top feeder markets,” says Brit Crezee, director of marketing with Sierra Sotheby’s International Realty. “Our global brand recognition combined with a new contemporary space in a high visibility location such as The Rock gives our clients and our associates a competitive advantage.”
GLA Morris Construction has been contracted to lead the construction efforts, which are anticipated to take 10 months.
“Not only is this a fantastic project for the community and the Town of Truckee, but it is an opportunity to be involved in adding to one of the town’s premier commercial hubs with a space for a significant community partner,” Jeremy Orenstein, director of operations for GLA Morris Construction said of the construction of Building F at The Rock and the buildout of Sierra Sotheby’s International Realty’s new office.
Sierra Sotheby’s International Realty has secured temporary office space at The Rock until the new building is move-in-ready. The temporary space compliments two additional high-traffic Truckee offices located in Downtown Truckee and the Village at Northstar. Other Sierra Sotheby’s International Realty locations include two offices in Tahoe City, two office in South Lake Tahoe, Incline Village, The Village at Squaw and The Summit in Reno.